TeleMuse Networks Builds Business Critical Service

Latest Developments for Valux clients:

TeleMuse Networks answered Valux's need for a critical communications service in integrating the MinutePitch service to the ExecProducer Massive Video Production server array.

Not only does the video need to be produced in quality in minutes, video requires critical infrastructure both to receive raw clips in up to hundred megabyte emails, but also to assure that media streams to Valux client's customers be delivered in quality in the same instant.

Each program, produced in minutes and viewed within the hour, is a spasm of many gigabytes that must be choreographed between dozens of servers accross multiple networks involving many datacenters. Delivered to hundreds of views, either streaming or progressive download, in potentially dozens of different proprietary and industry standard media formats.

Crucial to the Valux service is the high expectation of return. Many businessmen have poor views of media results in general and internet video in particular. With professional broadcast media, you're paying for the quality and access to large markets - get a bad ad buy and the results can be a complete blow-out. While with internet video, it's quirky and inconsistent - you never know if you get anything for it.

MinutePitch changes this - by making quality more accessible (see " What does MinutePitch do for you? "). And using the Internet as the ideal distribution/delivery vehicle. Can do quickly so content is not dated, don't need to be tied to studio/crew, don't need to get it into the schedules 6-8 weeks ahead of time. But once you set the bar this high, it must work to deliver the program content to the audience selected. So that the effortless effect dominates the experience. One wrong step, and its just quirky internet video that no one needs.

TeleMuse Networks implemented a dependable media tool as the front-end to the ExecProducer MVP server array to minimize the number of problems business use of media encounters, and then architected a solution that hides the complexity - its only seen when demand for richer media products occurs. Result - business use looks like an email conversation, something commonplace and relied on. The client tells the story into a mail client with video clips, and gets back the program desired. A no brainer value (see " Get the Most out of Video ").

Reference:
Lynne Jolitz

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